Chatting with Emily last night, the topic of Abercrombie & Fitch models came up... Random, I know, but it got me thinking about those delicious advertisements that started popping up when I was in high school/college. I worked at the A&F on Pearl Street my freshman year at Boulder and spent weekend mornings folding over-perfumed tank tops and looking at the "All American" perfection plastered all over the walls and on every shopping bag. Actually...would that be considered my initial foray into fashion? Yikes.
The Abercrcombie models circa 2002 (and even now) were just so superhumanely attractive that you couldn't help but stand, cock your head to the side and gawk like you were trying to understand the meaning behind a Jackson Pollock. The gorgeous black and white Bruce Weber photos, those ridiculous abs and the Cape Cod locales they casually traipsed through were captivating.
To go back a bit, Abercrombie & Fitch was actually started in 1898 as Abercrombie Co. and sold, of all things, hunting and outdoor gear (their tag line was "The Greatest Sporting Store in the World") and were the first store to ever offer clothing for both men and women. Fast forward one hundred years after declaring bankruptcy, completely losing all the outdoorsy stuff, and reinventing the brand into a completely different look, A&F is now a multi-billion dollar company with a cult-like following of young kids and Europeans who view this clothing store as a way of life. Not sure exactly what the way of life is BUT it seems to involve hairless chests and Colgate smiles in beachside meadows. While I'm obviously not a fan of their overly branded t-shirts and sweatpants, I am a fan of the hot bodies below. You're welcome.
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